A billboard in Des Moines, Iowa has drawn attention after featuring a message at supporters of the MAGA movement, reading 'Having Doubts? You are not alone' alongside a web address, leavingmaga.org.

The sign, spotted and shared on social media, appears to be part of their campaign encouraging political reflection among Republican voters who identify with or have supported Donald Trump's 'Make America Great Again' movement.

Spotted in Des Moines, IApic.twitter.com/sZkZzTwtp7

Leaving MAGA is a group that says it is for Republicans or conservative voters who are unsure about supporting the MAGA movement anymore. On its website, it presents itself as a place where people can read stories, reflections and messages from others who are also questioning their political views.

It is not a political party, and it does not run candidates in elections. Instead, it works more like an outreach or persuasion campaign, trying to reach people who already lean Republican but may be having second thoughts.

The group says its focus is on personal reflection rather than pushing people toward another party or politician. In other words, it is less about 'vote for this instead' and more about encouraging people to think about whether their current political identity still fits them.

Billboards like the one seen in Des Moines are part of how it spreads its message. These ads are simple on purpose, using short phrases like 'Having doubts?' to grab attention and make people stop and think, rather than giving a full political argument upfront.

Some people see the org as a way to reach conservatives who feel disconnected or frustrated, while others view it as a direct challenge to Donald Trump's MAGA movement.

However, many were in disbelief that MAGA supporters would need a support group for their political beliefs. In one comment, it says 'The fact that they're making support groups for people who 'leave' maga tells you just how deep into acult-like groupthey are. The mormon cult people do the same thing.'

Others also question the strength of their trust in the group they're in: 'Why do MAGA people need support groups? Aren't they supposed to be the tough ones.'

Source: International Business Times UK