Hugh Jackman is used to getting top billing on his movie projects like for his latest film,“The Sheep Detectives.”In the midst of a global press tour to promote the feature, Jackman has announced a new role —Head of Impact for Humanitix, an innovative charity that takes ticket fees and turns them into donations.
TheSydney-based platformlaunched in 2016 after two high school buds, Adam McCurdie and Josh Ross, identified the inefficiencies in the ticketing platform space and sought out to reinvent how fees are used — particularly for good.
“The more I learned about Humanitix and how it works, the more I realised this isn’t just something I want to support from the sidelines,” Jackman said in a letter on Humanitix’s website.
In his letter, Jackman hammered home the charity’s impact and that he does not take his appointment to the role lightly.
“The best version of capitalism is one where success and impact aren’t in tension,” he wrote. “They’re the same thing. If we get this right, extreme poverty doesn’t stand a chance.”
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Humanitix makes the process easy for its customers. Select the event you want to attend likeThe Heart Experience in Topanga on June 14. A VIP seat with parking will cost $35 with $3.04 in fees. Head to check out and your “fees” will turn into something like “Literacy skills” or “Books for schools.” One-hundred percent of those fees are donated to one of their many charity partners.
“There’s a big difference between lending your name to something and truly getting behind it,” Ross told The California Post. “Hugh isn’t just endorsing Humanitix, he’s rolling up his sleeves to help build it.”
“Having someone ofHugh’s profileactively involved doesn’t just raise awareness, it opens doors we couldn’t open on our own.”
Ross told The Post that Jackman is a perfect fit considering he “has spent his career at the heart of the arts and theatre.”
Source: California Post – Breaking California News, Photos & Videos
