After losing men in back-to-back elections, Democrats have a new plan: find candidates who are tough, blue-collar, and “manly.” Veterans, hunters, guys with calluses on their hands- the party is suddenly running them everywhere and building its pitch to male voters around masculinity. But can a political party actually manufacture masculinity, or will men see right through it? Is this a real shift, or just a costume change before the midterms?
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Patrick Bet-David is the founder and CEO of Valuetainment Media. He is the author of the #1 Wall Street Journal Bestseller “Your Next Five Moves” (Simon & Schuster) and a father of 2 boys and 2 girls. He currently resides in Ft. Lauderdale, Florida. He currently resides in Ft. Lauderdale, Florida.