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Do customer loyalty programs actually work? The benefits are in the eye of the cardholder
Phys.org
— August 26, 2026 at 12:30 PM UTC
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PRO-SCIENCE
Factual: VERY HIGH
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Pro-Science
Whether you love a loyalty discount at the supermarket or frequently forget your loyalty card, loyalty programs (LPs) can be an essential support for families and households amid growing cost-of-living pressures.
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Phys.org
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