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Callaway Good Good Ad Controversy: CEO Apologises and Admits 'Approval Should Never Have Happened'

International Business Times UK — August 26, 2026 at 03:59 AM UTC

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Callaway Good Good Ad Controversy: CEO Apologises and Admits 'Approval Should Never Have Happened'

Callaway CEO Chip Brewer apologises for approving a controversial Good Good Golf ad, initiating investigations and process changes to prevent future issues. The ad faced criticism for depicting violence.