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Jason Kelce Wants Fans to 'Pee on Computers' to Protest AI Water Use: 'We Want Your Pee'

International Business Times UK — August 19, 2026 at 02:28 PM UTC

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Jason Kelce Wants Fans to 'Pee on Computers' to Protest AI Water Use: 'We Want Your Pee'

Jason Kelce's comedic campaign with Liquid Death and Garage Beer highlights the massive water use by AI data centres, urging fans to send urine as 'coolant' in a humorous yet serious message.