A seaside view of the villa at Sono Calm Jeju on Jeju Island / Courtesy of Sono International
Korean hospitality giant Sono International, a unit of Daemyung Sono Group, said Wednesday it will expand into Japan with its first operations in Nagoya as part of a broader global growth strategy.
The company said it has signed a management contract for the Compass Hotel Nagoya in Aichi prefecture and will reopen it in July as SONO Moon Nagoya after renovations. The 10-story, 130-room business hotel is a seven-minute walk from Nagoya Station, offering easy access to city landmarks such as Nagoya Castle, Atsuta Shrine and the bustling Sakae district.
With the new property, Sono International will manage 43 hotels and resorts across seven countries, totaling about 14,500 rooms.
Since launching its global operations in 2019 with the Sono Belle Hai Phong in Vietnam, the company has expanded to the United States, France and Hawaii, including recent acquisitions of the Normandy Hotel in Washington, D.C., and the 33 Seaport Hotel in New York.
Its 2024 purchase of Cross Hotels & Resorts, which operates 16 properties across Thailand and Indonesia, strengthened its footing in Southeast Asia. Sono International plans to add 11 more hotels in Asia by 2029 and is eyeing new markets in Hanoi and Kuala Lumpur.
Source: Korea Times News