Industry groups say a diversified visitor base and strong halal tourism appeal offer resilience for Visit Malaysia 2026 campaign

With the escalating tensions in the Middle East, there have been flight cancellations, closures of several airports and an increasing fear of flying abroad.

The conflict has disrupted thousands of flights, prompting travellers to adopt a “wait-and-see” approach, said Malaysian Association of Tour and Travel Agents president Nigel Wong.

“Malaysia, however, continues to be seen as a safe and welcoming destination for Muslim travellers, which helps sustain confidence,” he said on Thursday.

He noted that the Middle East remains an important niche market, particularly for Muslim-friendly travel, with visitors staying longer and spending more on family holidays, shopping and medical tourism.

“This segment is important, especially during peak travel seasons such as the summer holidays and school breaks in Gulf countries,” he said.

Source: News - South China Morning Post