The culture ministry said Wednesday it will focus on making Korean culture a key national growth engine and laying the groundwork to attract 40 million foreign visitors annually in the second half of this year. In a policy briefing to President Lee Jae Myung, the Ministry of Culture, Sports and Tourism said it has set its vision as "revitalizing regions and expanding into the world with K-culture, sports and tourism." To achieve this, it will pursue six priorities in the second half, starting with building a base to become a "cultural powerhouse" and nurturing Korean cultural industries as a future core sector. The ministry said it would expand financial support for content industries through loans, guarantees, and funds, while increasing investment in major intellectual properties targeting the global market. The content industry is an umbrella term encompassing publishers, broadcasters, advertisers, and firms producing music, computer games, animations, movies, musicals and other creative content. The ministry plans to support the use of artificial intelligence in production and overha