Kling AI, the artificial intelligence (AI) video arm of Chinese short‑form giant Kuaishou, held its NEXTGEN Awards Ceremony on Tuesday, spotlighting how AI‑native filmmaking is lowering barriers to professional production and pushing generative video models into the mainstream for a new generation of creators. Co-hosted with MBC C&I’s AI Contents Lab and the Korean Society for Media Policy Studies (KSMPS), the event brought together winners from the company’s three competitions — the NEXTGEN 2026 Korea University Creative Challenge, the NEXTGEN Campus AIGC Creation Competition in China and the Global 4K Short Film Creative Contest — held throughout the first half of this year. The competitions were designed to encourage creators to transform ideas into cinematic‑quality visual content using Kling AI's video‑generation models. Together, the university contests attracted more than 12,700 submissions from nearly 30 universities across Korea and China, while the global 4K competition, open to creators worldwide, drew entries from about 9,000 creators. “We have always believ