Before humanoid robots enter the modern battlefield alongside ground bots and low-cost suicide drones, these bipedal robots are first being unleashed on factory floors and inside warehouses, where the physical world of AI is beginning to take shape.
The latest development in humanoids entering factory floors comes from BMW's Spartanburg factory, where the Figure 03 robots were deployed earlier this week.
"Following the successful deployment of Figure 02 on the assembly line in 2025, our latest generation robot - Figure 03 - arrived in Hall 52, one of the assembly and logistics halls at BMW Group Plant Spartanburg," robot startup Figure wrote in a press release.
JPMorgan analyst Jose Asumendi attended the "Home of X" event at the Spartanburg plant on Tuesday, which showcased the German automaker's commitment to the US, where it's becoming the test bed for "physical AI."
"At the same time, we have seen that the Plant Spartanburg is advancing the next stage of innovation through physical AI. By utilizing humanoid robots from Figure AI, Plant Spartanburg has become a pioneer of BMW's Physical AI Initiative," Asumendi wrote in a note to clients.
The analyst continued, "These humanoid robots are actively engaged in tasks such as transporting materials, handling components, and organizing parts within the facility. Their involvement supports associates by taking on physically demanding and repetitive work, allowing employees to concentrate on the precision, craftsmanship, and quality that are hallmarks of every BMW vehicle. This collaboration between humans and robots is setting a new standar
