“All you can read” bundle services continue to dominate digital readership for UK magazines, new ABC figures show.
Some 53% of 3.2 million digital magazine ‘sales’ of ABC-audited magazines in 2025 were from all you can read services –down slightly from 55% in 2024.
This means issues of UK magazines that were read on paid-for bundling services like Apple News+, Readly, Kindle Unlimited and Cafeyn.
ABC all you can read sales include any “digital copy that a consumer has purchased and viewed as part of a multi-publication package”.
A view is definedas a minimum of one page of an issue being opened/served onto a device. Only one view per device per issue can be counted.
Publishers do not receive the full cover price for these sales but instead receive a royalty fee based on a Spotify-style revenue share model.
Five out of 116 magazines with digital editions audited by ABC received all of their digital readership from these all you can read services (not including any website audience, which is audited separately).
These include three celebrity magazines: New! (digital readership of 2,645) and OK! (4,880), both owned by Reach, and Bauer’s Heat (45,179, of which 99.6% is all you can read).
A further ten titles received at least 98% of their digital readership from ‘all you can read’, and 21 more received at least 90% of digital sales from these services.
Eleven digital magazine titles audited by ABC did not make themselves available on all you can read services, including The Spectator, The Economist, Key Publishing’s Airfix Model World and Hornby Magazine, and the FT’s Investors Chronicle.
Source: Press Gazette
