Dollar amount of Israeli contract with U.S. PR firm triples after dramatic fall off in Israel’s popularity across America, even among segments of the population that are traditionally very pro Israel.
The state of Israel is spending a record amount of money in a desperate attempt to halt the collapse of its standing among American conservatives, an Israeli media outlet reported last week.
According to aJune 18 articlein the Israeli news outletHaaretz, the Israeli government is paying $40.5 million for an influence campaign aimed at Christian Republicans. This is three times the budget originally allocated to the campaign, as the Israelis seek to reverse their plummeting approval ratings among Americans from whom they typically receive their most enthusiastic support.
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This is damage control on steroids.
The campaign began with the signing of a public relations contract in November 2025, but now that campaign is being expanded with a refocused message in an attempt to justify the war in Iran,Haaretzreported.
Documents filed with the U.S. Justice Department further reveal that Israel has signed a new contract with a New York production company to produce a pro-Israel digital storytelling campaign, at a cost of nearly $1 million,Haaretzreported.
The Trump administration launched the war against Iran on Feb. 28, largely on the advice of Israeli Prime Minister Benjamin Netanyahu, who reportedly met with President Trump in the White House situation room on Feb. 11, two weeks before the war started and convinced Trump that Iran’s government could be toppled within days or weeks. The war lasted nearly four months and the hardline regime is still firmly in place in Tehran. Both Secretary of State Marco Rubio and Trump himself have since admitted the decision to attack Iran was made not because it was necessarily the best thing for America but because it was thought to have benefitted Israel. Even that is now debatable.
The war did not achieve any of its initial objectives despite having cost American taxpayers tens of billions of dollars. Anestimatefrom Moody’s Analytics said the war has already cost U.S. consumers and taxpayers around $132 billion.
Source: SGT Report