It's a strange twist of health campaigns and celebrity antics whenRobert F. Kennedy Jr.andKid Rockreleased a shirtless workout video that has both amused and bemused social media users.The 90-second clip, titled 'Secretary Kennedy and Kid Rock's Rock Out Workout,' aims to promote 'Make America Healthy Again' but has instead become a viral sensation for...all the wrong reasons.

Kennedy, 72, teamed up with the musician Kid Rock, 55, to deliver a simple message: 'GET ACTIVE + EAT REAL FOOD.'

The video kicks off with both men shirtless, flexing and posing, before flashing the words 'Secretary Kennedy and Kid Rock's ROCK OUT WORK OUT.' The montage that follows is a bizarre collage of activities. There's eating, holding a US. flag, sitting in a vintage car, working out at the gym, and relaxing in a pool.

Throughout the clip,Kennedy is seen submerged in a tubwhile still wearing jeans, a choice that drew immediate online jokes and questions.

The duo also visits a sauna, rides stationary bikes, Rock flipping the bird at the camera, and finally lounges in a pool drinking glasses of milk. The final shot displays the words 'WHOLE MILK' on the screen as the Department of Health and Human Services' logo appears with the slogan:'Make America Healthy Again.'

The response on social media was swift and mixed. Some users couldn't resist mocking Kennedy's fashion choice of jeans during intense workouts.

One joked, 'Not the jeans in the gym and sauna!' Kennedy has openly admitted before that he started wearing jeans to the gym because he found it 'convenient,' adding he's now 'used to it.'

'This is uncomfortably weird and creepy,' says one Instagram user.

'The cross over no one wanted. Kid rock is so cornyyy,' replied another.

'Secondhand embarrassment activated.'

Source: International Business Times UK