Models rehearse for the upcoming “Cheonggye Live Fashion Show” at Cheonggye Stream in Seoul. Courtesy of Seoul Facilities Corp.
A runway stretching across the waters of Cheonggye Stream will become an unlikely stage as teenage and senior citizen models walk side by side in a public fashion show designed to turn one of Seoul’s busiest urban landmarks into a living cultural space.
Seoul Facilities Corp. said Friday it will host the “Cheonggye Live Fashion Show” at 7 p.m. Wednesday on a floating stage beneath Ogan Bridge near Dongdaemun Fashion Town.
The event, themed “Spring Swing,” will feature more than 100 citizen models ranging in age from 18 to 81, transforming the streamside venue into an intergenerational showcase of music, fashion and performance art.
Students and graduates from the model department at Seoul Culture Arts University will participate in the show, with professor Lee Eun-mi overseeing artistic direction, the corporation said.
Among the featured participants are 81-year-old Jang Jeong-rye and 18-year-old Choi Tae-sul, who will appear together on the runway in what organizers described as a performance meant to blur generational boundaries.
The show will reinterpret jazz, musical theater and pop music through fashion performances and dance routines under the subtheme “For Dreamers,” according to organizers.
This year’s official Seoul color, “Morning Yellow,” will be woven throughout the production to create what the corporation said is a visual meeting point between urban culture and contemporary fashion.
The runway presentation will include 10 concepts, ranging from streetwear to fusion hanbok (traditional Korean clothing) designs.
Participating brands include Michellee2, Treasure Island and ARISU from DDP Fashion Mall, as well as Marian, Repeatmark, Nody and Highcolor from the Doota wholesale complex.
Source: Korea Times News
