Kyle Loftis, the founder of motorsport media brand1320Video, has died at the age of 34. His death was confirmed through statements shared by 1320Video and members of the automotive community, prompting tributes from racing fans, creators and drivers across social media.
In astatement posted online, 1320Video said the team was 'extremely saddened' by Loftis's death and described the founder as someone whose 'passion for motorsports inspired millions of people around the world'. The post added that the team remained 'in a state of shock'.
Authorities have not publicly confirmed an official cause of death. Online discussion has includedunverified claims that Loftis died by suicide, although investigators have not released findings supporting those assertions.
Loftis founded 1320Video as a platform focused on drag racing, street racing and high-performance automotive culture. His approach to filming and editing helped popularise a style of motorsport content that focused on close access to drivers, vehicles and race-day environments.
Tributes shared onlinedescribed Loftis as an influential figure within the racing community. Motorsport pages, content creators and fans posted messages remembering his work documenting races and automotive events across the United States.
One tribute from racing pageDragCoveragedescribed the news as 'deeply saddening', while other users shared memories and footage connected to Loftis and the 1320Video team.Precision Turboalso paid tribute, describing Loftis's work as influential within the automotive community and saying his impact would 'continue to be felt for years to come'.
A post shared by DragCoverage (@dragcoverage)
A post shared by Precision Turbo & Engine (@precisionturbo)
Rest in Peace to Kyle Loftis founder of the legendary 1320 video 🕊️ this video hits so different, just 2 weeks ago💔pic.twitter.com/Tst2eA2mRw
Supporters credited him with helping bring greater visibility to forms of racing that traditionally received limited mainstream media attention.
Source: International Business Times UK